Speaking of this new product launch, I would like to highlight a part of my job that I enjoy quite a lot – knowing ahead of the whole world exclusive information that a lot of fans are eager to know about. In that moment, I feel like being privileged working on a “secret” document and also proud of being “in the loop”. This is indeed one of the rewarding aspects of my work in the globalisation era. Books, tablets, cars… all are now revealed the same day throughout the world – and a wise communication expert would have taken care of having the technical documents and marketing collaterals translated in the native language of their target audience ahead of the reveal. At regular intervals, I am thus luckily translating press releases for Wacom, but also Renault or Alpine. And what a pleasure, for instance, to discover in advance of the general public the unique characteristics of the A110 R Le Mans limited edition celebrating 100 years of the legendary 24 Hours of Le Mans motor race.